This is a Design for Rising tide conference taking place in California. Rising tide, the arts and ecological ethics conference brings together creative professionals and students into discussions to further influence topics about environmentalism and help make a change. The event needed promotional and collateral materials to help support the conference and also create a clear visual identity to carry through the campuses.
All the information about the conference needed to be included in the design that would be mailed to all participants.
During the research and development process, I thought of the idea of ethics and how it defines what we think is right, and how the conference content itself is a challenge to raise in a way a green revolution. To challenge everything we know it's right about the arts and applications in environmentalism. A water drop is used upside down to convey the idea of going against what we think is right in environmental justice. raising into the green revolution. The system carries through materials, signage, and promotional items.
